Connecting Producers, Markets, and Food Lovers

How can I use MarketMaker?

Producers:

Reach new markets

Buyers:

Connect with local or specialty suppliers

Consumers:

Find goods and services in your area
Find out why MarketMaker is a must-have resource
FarmCredit MarketMaker Innovation Awards
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AGMRC for Value Added Agriculture

The Ag Marketing Resource Center at Iowa State is a rich library of information to help you understand and analyze the food industry in terms of value-added markets and industries.

The food industry is a multi-billion dollar industry and impacts all of United States' agriculture. For more information on specific topics within the food industry, click here.

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Business Spotlight

Dokk's Firehouse Dogs, LLC

Two flavors of zucchini relish, or Z-relish, and mustard developed by former fireman and hot dog cart owner.

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Partner States

MarketMaker is Seeking Partners

MarketMaker has enjoyed an extensive network of partners and collaborators over the years that includes universities, governmental agencies and agricultural organizations. Grass roots engagement has been key to our successes. If you would like to bring Food MarketMaker and its suite of tools and services to your group, locality or state please consider becoming a partner. We are a scalable platform that can serve the local community or a national network of stakeholders.

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MarketMaker was the most successful tool that gave me access to wholesale markets. A Farm-to-Fork grocery store in the next state was able to find my okra operation from a post (Buy-Sell Forum) in minutes.

—Thomas Leonard, Modern Harvest Farms, Woodruff, SC

News

Growing lavender in Michigan: Advice for a purple garden

Jun 13, 2019 - Lavender thrives in alkaline, rocky soils where many other agricultural crops do not grow. Learn the basics of lavender production. Read more»

Hourly and daily weather data

Jun 13, 2019 - MSU hosts Enviro-weather, an Internet resource with weather data for pest management and other crop production practices. Read more»

Find the right water testing lab for Food Safety Modernization Act Produce Safety Rule compliance

Feb 7, 2019 - Although the Food Safety Modernization Act has added new testing methods to the approval list, finding the right lab still… Read more»

Events

Jun26

Greenhouse lighting: Are LEDs right for you?

Horticultural lighting workshop on June 26 features national lighting experts from MSU. Read more»

Oct7

National Direct Agricultural Marketing Summit

Call for Presentations and Posters just Released, contact Courtney Long at 515-460-3227 or court7@iastate.edu Read more»