Connecting Producers, Markets, and Food Lovers

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AGMRC for Value Added Agriculture

The Ag Marketing Resource Center at Iowa State is a rich library of information to help you understand and analyze the food industry in terms of value-added markets and industries.

The food industry is a multi-billion dollar industry and impacts all of United States' agriculture. For more information on specific topics within the food industry, click here.

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Business Spotlight

Herkner's Homemade Cherry Topping

Each year in the summer the smell of sweet cherry topping bubbling on an old cast iron stove filled the air of Ozzie and Etta Herkners farm in Northern Michigan. People would come from far and wide to taste this homemade delicious topping made from ripe plump Michigan cherries.

Herkner's Homemade Cherry Topping
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Partner States

MarketMaker is Seeking Partners

MarketMaker has enjoyed an extensive network of partners and collaborators over the years that includes universities, governmental agencies and agricultural organizations. Grass roots engagement has been key to our successes. If you would like to bring Food MarketMaker and its suite of tools and services to your group, locality or state please consider becoming a partner. We are a scalable platform that can serve the local community or a national network of stakeholders.

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MarketMaker was the most successful tool that gave me access to wholesale markets. A Farm-to-Fork grocery store in the next state was able to find my okra operation from a post (Buy-Sell Forum) in minutes.

—Thomas Leonard, Modern Harvest Farms, Woodruff, SC


Considering a new winery or hard cider business? Attend the Winery Development Conference

Dec 13, 2018 - Prospective winery licensees will obtain basic information about starting a winery or hard cider business in Michigan by participating in… Read more»

Fire blight surveyyour feedback is needed

Dec 3, 2018 - Take a short survey about fire blight on your farm to help researchers address and improve fire blight disease management. Read more»

New Beginning Farmers series offered online by MSU Extension

Dec 3, 2018 - This convenient and affordable online program is designed to provide an overview of potential farm enterprises and business skills for… Read more»



2019 Southwest Michigan Horticultural Days

Fruit and vegetable topics and trade show held at Lake Michigan College. Read more»


2019 Winter Grower Produce Safety Certification

Michigan State University Extension will host the Food and Drug Administration-defined Produce Safety Alliance Grower… Read more»